Making eAllianceMaker Work for You

Why Should You Build An Ealliance?

Your ealliance is a group of ealliancemaker members who are "connected" to you in one or more ways. The idea is for you to first determine what kind of support or assistance that would be most helpful to you in your business activity. Let me provide you with some examples to help you understand. Any business will benefit from attaching an ealliance to itself, but there is a certain technique involved that would make this process the most effective.

Let's assume that you have a business that specializes in rare antique clocks. Your clientele is drawn to you because you are able to provide them with a wide selection of items and are building a reputation of being able to track down unique items.

As with all ealliance designs, the first step is to understand what your business actually needs to become more successful. In this example, you realize that it would help you to expand your ability to locate rare clocks and to broaden your ability to repair these clocks. And of course, if more clients can be drawn to your business, that would be a good thing also.

So, to build your eallliance in this example, you have two options.

The first option is always to target businesses and individuals who already have interests in areas similar to your particular areas of activity. In this case, consider clock repairmen, collectors, estate sales agents, and even finders and researchers.

Your second option is to target a broader selection of business contacts that could be useful to you as an expansion factor. Consider the advantages of developing relationships with businesses that cater to rare watch collectors, etc. The idea is to surround yourself with these people as additional sources of information and for potential referrals, etc. Now, becasue these members of your ealliance are also members of ealliancemaker, you will have the benefit of knowing that their individual business needs are likely to be met without any effort on your part. Yet, they will remain available to you and sensitive regarding your business needs because they are located within your ealliance

Now, what is important to understand with this example is that every business or individual that you may wish to interact with will have their own personal and professional needs. Some of them will not necessarily be immediately interested in what you have in mind. That is fine and is not a problem. The key is that you will always have the ability to "connect" with them and they with you as mutual needs arise.

Let's take just one of the selected businesses and individuals that you placed into your ealliance to show you the value of making the connection. If you were talking to a finder about ealliancemaker, what is likely to interest him is that through you he can be introduced to a larger pool of potential customers for his services. Example, by cooperating with you and joining eAllianceMaker (no cost to him), he can place free project requests to our entire network announcing his willingness to work on finder projects or he could choose to work on finder projects that are already available to him.

With this in mind, look at these particular finder projects from eAlliancemaker:


By sharing this information that you have from eAllianceMaker, you have just offered this finder something of value to him in exchange for a potential relationship in the future. Why would he not be interested? By following our guidelines, our systems will internally "connect" you to him in such a manner that as you move into the upper levels of eAllianceMaker membership, you will be able to monitor and benefit from knowing about all of the eAllianceMaker project activities that this finder develops.

In addition, if at some point one of your customers has a special request that you locate a rare clock and time is critical. Would you not have a major advantage in getting some extra assistance if you made a request of a group of finders that are making money because of your having introduced them to eAllianceMaker?

The relationship and the compensations that you and your ealliance agree to is really between yourselves. eAllianceMaker is not a part of the transactions. Our role is to provides you with the environment and the software systems to facilitate the building of relationships according to what our strategies would suggest.

Once you have made a connection with someone to become a part of your ealliance, there is no downside to it. There is no overhead or expense associated with having that connection. But, the impact of having made that connection is extremely valuable to you as potential business for years into the future.

And, please be aware that the relationship works in both directions. Don't you believe that if one of your finders heard of someone seeking clocks of unusual value that you would be contacted. eAllainceMaker makes it easy for you to remain in contact with everyone in your ealliance, so you don't have to worry about losing contact with them or having concerns that they will not be able to contact you when necessary.

This example should have given you a bit of the main idea of ealliances. But, there are other advantages that you will come to learn about as you move upwards in your membership levels within eAllianceMaker.

Here is another advantage of having an ealliance that may not be obvious to you. Over time, your interactions within eAllianceMaker will not just be with your ealliance members, but with our entire membership.

As that happens, your ealliance will develop its own unique relationships with other members of eAllianceMaker. And why that is happening for your business, it will also be happening for each of the members within your ealliance. The effect of all of those interactions is that a rather high amount of "synergism" occurs and grows among all of you such that the reputation and influence of your business expands because more and more people are becoming aware of you and your business activities.

In many ways, everybody within eAllianceMaker that you have had the opportunity to interact with can become an "ambassador" for you and what your business is all about.

We can provide you with "tools" to assist you in attracting businesses and individuals for your ealliance. All that you have to do is put our information into the hands of business people who can relate to your business goals or your business in general. You can build as large an ealliance as you wish. The larger your ealliance, in many ways, the greater will be your influence within eAllianceMaker.

Our eAllianceMaker software will handle all of the tracking of your ealliance activity and every person who becomes a member of eAlliancemaker through your introduction will silently and automatically be "connected" to you.